Logos
Our logo variations
Icons & Favicon
In places where the normal logo wont fit because they or too small or square the logo keyhole can be used.
The logo must not:
- be rotated or recoloured.
- have any text placed over it.
- have its height-to-width ratio changed.
- have its elements edited, moved or rearranged in any way.
Colours
Secondary Colours
Colours in use
This is an example usage of the Airsorted hot pink. We use it sparingly as an accent colour. Avoid using it too much and don't use it in large blocks.
Typography
We use Montserrat Bold for headings and Lato Regular for paragraph copy.
Montserrat - Bold
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789
Lato - Regular
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789
Type |
Font |
Size |
Colour |
|---|---|---|---|
Main Heading |
Montserrat |
31px | #444456 |
Sub Heading |
Montserrat |
24 | #444456 |
|
Paragraph Large |
Lato |
21 | #9393A0 |
|
Paragraph |
Lato |
18 | #9393A0 |
When these fonts aren't available (like when we send emails) we use Arial and Helvetica instead.
Iconography
Icons are outline style in Hot pink or Indigo.
Photography
We have a lot of great photographs. Use photos which are light, bright and clean. Show places that look real and quirky as well as premium.
